The Shiluv Research Group was established in 1976 by Israel Oleinik, who currently serves as the Group's CEO and Chairman. The company specializes in providing a range of marketing research services for its clients. The Group, which is comprised of Shiluv and InterSight, performs more than 1,000 annual research projects for major clients in Israel and worldwide.

The Group performs surveys and researches such as: effectiveness of advertising campaigns, market diagnosis for the purpose of strategic planning, image and brand equity surveys, media researches, service quality measurement, products' status reports, identification of brands' growth engines and more. The Group provides comprehensive and complete research solutions, from planning the research methodology, through the collection of data, quality control and analysis of the findings, to writing the conclusions and marketing recommendations.

Among its prominent clients are: Coca Cola Group, Cellcom, Bank Hapoalim, Electra Group, Strauss Group, Toyota, mail dispatch company DHL, Phillip Morris, Maccabi Health Services, Keshet and others.

In August 2008 the Shiluv Group became the exclusive Israeli representative of Millward Brown, the world's leading research company in the fields of advertising monitoring and brand equity diagnosis as a basis for constructing marketing strategies.

As Millward Brown's representatives in Israel, the companies in the Group benefit from the knowledge and skills acquired by Millward Brown over the years, as well as from full access to the company's databases and to its various experts in many fields. Therefore, the Shiluv Group is able to offer the world's leading research solutions and models to its clients in Israel and around the world, as well as conduct various researches through Millward Brown's representatives worldwide.

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